More than 35 new clients.
12% firm-wide growth.
10 new hires in our senior leadership.
More than 45 industry awards recognizing our firm and client work.
And 2012 is only half over!
I know every year I say it’s been MWW’s best year yet, but 2012 is shaping up to outshine all others.
Already we’ve welcomed marquee clients such as Leggett + Platt, Sanuk, Vitals, H5, Eventbrite, NQ Mobile, and OfficeMax, just to name a few.
We’ve grown our family across the nation. We’ve asked David Herrick to make the move to Chief Operating Officer to make sure we’re optimizing the depth of new talent in each of our offices. On the West Coast, JP Schuerman and Steve Mnich have joined in Los Angeles and San Francisco respectively, growing our client service capabilities in those key markets. John Digles returns to lead our Chicago office. In D.C., Deana Perlmutter joins as Deputy General Manager, where her work on major corporate issues and her deep expertise in clean energy technologies adds new depth to our legislative practice.
And, we’ve unveiled our new branding and identity, including a new logo that is more relevant and represents our boldly independent spirit. Along with that rebranding, we formalized our Matter More commitment to client service, employees, and our communities. We continue to roll out our “relevance” point of view. And, in a first for the public relations industry, our proprietary “NetRelevance” technology allows us to create communications programs that drive relevance among our clients’ key stakeholders and then measure those results in a more tangible and actionable way.
We continue to do our part to push the conversation on relevance forward by playing a key role in Social Media Week, hosting the Obama for America social media team for a discussion on the future of digital and social media in campaigns. We’ve also been a proud supporter and leader of the Public Relations Society of America’s push to integrate PR courses at the MBA level in top schools across the country – the pilot program rolls out this fall in 5 schools.
We’ve released our third annual Corporate Citizenship Report chronicling our commitment to sustainability and environmental stewardship in a number of different ways. We’ve leant our public relations support to worthy causes, including the White House Council on Community Solutions and the Network for Teaching Entrepreneurship.
We launched MWW Ventures – our stake in the ground for incubating PR and marketing innovation.
We launched our own entertainment practice along with Kevin Liles, former President of Def Jam Records and EVP at Warner Music Group, and his KWL Enterprises to connect clients with some of the top performers and influencers of culture.
We’ve been proud to deliver top-notch research and insights, including our report on what influences Digital Moms and a look into how business executives view the connection between internal culture and corporate reputation. We’ve also shared research on the differences in video consumption on tablet and smartphones and revealed insights on what matters most to Superbowl viewers.
And the awards and recognitions keep flooding in, including two Silver Anvils and accolades for our CSR work. Our client work with JetBlue led by Carreen Winters and her corporate reputation team has earned more than 11 awards in just a year, and they just keep coming.
While some firms slow down during the summer months, that’s when we’re just getting started – we’ve got plenty in store for the rest of 2012.